A photoshoot for a local fashion brand's advertising materials.
This photoshoot was conducted in the subways and shops of New York, taking advantage of a dark, almost grungey environment. This worked in our favor as the objective of this photoshoot was to showcase a raw, more realistic representation of the brand. A heavy focus on creative angels and visual storytelling was incorporated to introduce a stylish disruption to anyone's social media feeds. Diffused flash photography carried the weight of the lighting while variable focal lengths cemented the composition.
